One page trying to rank for everything
Homeowners search "the job plus the city". One services page cannot rank for a dozen searches, so the work goes to whoever has the exact page.
Websites for the trades
A website that wins work.
Contractor sites built with a page for every job you sell, structure Google can read, and tracking from day one.
Built mobile-first
LocalBusiness schema included
Tracking from day one
The quiet ways a site loses you work
Most contractor sites fail before anyone judges the design. They fail on structure, speed, and silence.
Invisible to Google as a business
No schema, no clear service area, nothing a search engine can read with confidence. Google fills local results with businesses it understands.
Leads with no source
Calls and form fills come in, but nothing records where they came from, so nobody can tell which pages earn their keep.
What a build includes
Everything on this list ships as standard, not as an upsell.
- Structure planned around how people searchA clear page for each service you sell and each area you want work in.
- LocalBusiness and Service schemaStructured data that tells Google exactly what you do and where, on every page that matters.
- Mobile-first buildMost homeowners will meet you on a phone. The site is designed there first, then scaled up.
- Tracking included from day oneAnalytics, call tracking, and form attribution installed at launch, so every lead has a source.
- Conversion basics done rightTap-to-call numbers, short forms, visible credentials, and real project photos where visitors decide.
- Built to be advertised onFast pages and measured conversions mean Google Ads can be layered on whenever you are ready.
Then the site keeps growing: the content service
Every tagged project photo is another signal to Google that you do this work in that neighbourhood, and more proof for homeowners comparing quotes.
Project photo pages
You send photos from finished jobs. We turn them into proper pages with the service, the area, and a short write-up.
Gallery updates
Galleries stay current instead of freezing at launch. Homeowners can tell a busy business from one that stopped updating.
Google Business Profile-ready content
The same project content, prepared to go straight onto your Google Business Profile - the listing most local customers see first.
Not sure what pages your site needs?
Answer a few questions about your trade and service area, and the free planner maps the exact pages your site needs. Takes minutes, no email.
Why build with Manning Web Company
Plenty of shops can make a site look good. We build sites to be measured: tracking goes in on day one, so you can see which pages produce calls. I spent five years on the supplier side of the trades, selling HVAC equipment to contractors, so sites get built around how contractors actually win work, not design trends. And because we run Google Ads for contractors, every site leaves ready to be advertised on.
How a build runs
Four steps from first call to a site that reports its own results.
Intro call
Your trade, your service area, the jobs you want more of, and what exists today. We say honestly whether you need a rebuild or just fixes.
Structure plan
A page-by-page map of the site: services, locations, projects, and proof. You approve the plan before any design work starts.
Build and launch
Mobile-first build with schema, conversion elements, and tracking installed and tested. You review it on your own phone before launch.
Grow
Project pages, gallery updates, and Google Business Profile content on a steady rhythm, so the site gets stronger every month.
Website questions, answered straight
What contractors usually want to know before a build.
My current site looks fine. Why would I rebuild it?
Looks are the last thing we check. The real questions: does it have a page for each service and area you want work in, can Google read it as a local business, does it load fast on a phone, and does it record where your leads come from? If the answer is no, the site is costing you jobs no matter how it looks.
What is schema and why should a contractor care?
Schema is structured code that tells Google plainly what your business is, what you do, and where you work. Visitors never see it, but it helps you show up correctly in local results and gives search engines confidence in your pages. Most contractor sites do not have it. Ours ship with it.
Why do I need separate service and location pages?
Because that is how people search: the job plus the place. A single services page cannot rank for a dozen different searches. One clear page per service, and per area you want work in, gives Google something to rank and gives visitors an exact match.
What does the ongoing content service actually involve?
You send photos from finished jobs. We turn them into proper project pages with locations and descriptions, keep your galleries current, and prepare content ready to post to your Google Business Profile. Your site keeps growing while you stay on the tools.
Can I run Google Ads on the new site?
Yes, and that is the point of building it this way. Fast pages, clear calls to action, and tracking already installed mean ads can be launched and measured from week one. Many clients pair the build with our Google Ads management.
Want a site that pulls its weight?
One no-pressure call. We look at what you have and tell you straight whether a rebuild is worth it.