Bring in the right leads
Build campaigns around the services and areas you actually want to sell, not a generic setup.
Tailored Google Search Ads for contractors
Search ads that pay for themselves.
Stop guessing which ads bring real jobs. We build and manage Google Search campaigns where every call, form fill, and booked job is tracked - so you always know your exact cost per lead.
More leads. Clear tracking, clearer costs, and better visibility into what is working.
Better leads, lower cost.
Know exactly what you're spending per call - and cut the keywords that waste your budget.
Know exactly what you're spending per call - and cut the keywords that waste your budget.
01
You get calls and form leads from qualified local searchers
02
Every lead is tracked - call tracking, form sources, cost per conversion
03
We optimize monthly to drop your cost per lead and increase job quality
Built for trades contractors
HVAC, plumbing, roofing & more.
Manning Web Company
You run the jobs. We'll show you which ads are booking them.
Full lead reporting
Every call and form tracked back to the ad.
How we help contractors
Simple offer: bring in leads, track them properly, and show what they are costing you. We also build and fix websites and landing pages when the page itself is what's holding your ads back.
Track where leads came from
Track calls, forms, and lead actions so you can see what came from Google Ads and what did not.
Know your cost per lead by service type
So you can push budget toward the jobs that actually make you money.
Did Google Search Ads not work in the past?
Book a call to find out what may have been missing - from tracking, to page setup, to the path between search intent and the actual lead action. Every business and website setup is different, so the right fix is rarely one-size-fits-all.
Tracking gaps
If calls, forms, or key lead actions were not tracked properly, it becomes hard to tell whether ads were underperforming or just under-measured.
Page and offer issues
Sometimes the ad is not the main problem. The landing page, messaging, calls to action, or service-page fit may have been holding it back.
Lead visibility
The goal is clear visibility into the leads coming through, so you can see what is arriving and understand where each one came from.
Know every lead - and what it cost you.
Get clear reporting on your leads, with context around where they came from, how they came in, and which channels are creating real inquiries.
Source visibility
Separate leads that came from Google Ads from leads that came in organically so channel performance is easier to understand.
Lead type clarity
See whether inquiries arrived as calls, form submissions, or other tracked lead actions instead of treating everything as one undifferentiated conversion count.
Simple monthly reporting
Review your leads and the path from search to inquiry in a simple monthly report, without digging through multiple systems.
Built to optimize the full search-to-lead path.
The goal is not just ad setup. It is to improve the entire path from search intent, to ad click, to landing page, to the user completing a lead action, and then to make that lead flow easier to review in one place.
Contact us
Start with a conversation about your current setup, what has or has not worked so far, and what a cleaner tracking and reporting system could look like for your business.
Ready to know your cost per lead?
Tell us a bit about your business and what you need - Google Ads, a website, or a landing page - and we will get back to you.
- Google Search Ads with call and form tracking
- Websites and landing pages built to convert
- Clear reporting on what your leads cost
Prefer to talk it through? A free 30-minute review call is the fastest way to get answers.
Send an inquiry
Fill this out and it goes straight to Manning Web Company.
Ready to get your leads for less?
Book a call to look at tracking, page set up, lead flow, conversion optimization and what a cleaner tracking and reporting setup could look like for your business.